Public Speaking - Inspired by Super Bowl Ads

Imagine getting ready to give the greatest voice of your life, one that could make or break your career. Now, imagine you only have 30 seconds to get your message. This is the challenge faced by companies that advertise during the Super Bowl. Not only very expensive but the ads are also classified and judged by an audience of critics. I have no idea what the magic formula for success is that I have noticed certain patterns that suggest ways to improve your own communication.Don not too cute: A lot of Internet companies failed tried to be as extravagant as possible. The problem was they forgot to promote what they offer to consumers. Everyone remembers something strange place (animals acting like people were very popular a few years ago), but later they had no idea what it was. Memorable is only good if there is something remember.Emotion the product is good: serious heart strings of your audience and pull on them. These are usually some of the commercial simpler but more effective. Basically based on some problem or situation universally understandable. For example, what parent does not feel guilty for not being able to read a story to their children because they have to work? Enter Company XYZ, which allows you to read to you child with a phone / video link. The product is designed to help you do something that makes the king better.Remember life 'Competing with everything: many of these commercials are designed in a meeting room, by the quiet space and reviewed by managers who watch the commercials in total silence . Somewhere along the way, he forgot that the public wants to do a lot of things, whether running to the bathroom, prepare food, or talk with friends. Keeping people's attention and making them forget what they're doing is the key to be memorable. Never assume that the audience is glued to your every word. [ABSTRACT] Imagine ready, the biggest speech of your life, you could make the break and give your career. Now imagine only 30 seconds to spread your message. This is the challenge of the companies met during the Super Bowl advertising. Not only do the ads are very expensive, but they are also organized and judged by an audience of critics. I have no idea what the magic formula for success, but I have some models, there are ways to improve your own communication.Don Take notes beat too cute, he searched the Internet many companies into bankruptcy, thus Freaky possible. The problem was they forgot to promote what they offer to consumers. Everyone remembers something strange on the spot (to act as human animals were very popular a few years ago), but then, they had no idea what it was. Memorable is only good if it's something good on remember.Emotion product: Take your heartstrings of the audience and pull on it. These are usually some of the commercial simpler but more effective. Basically, you rely on some problem or situation commonly understood. For example, what parent does not feel guilty for not being able to read a story to their children because they have to work? Enter Company XYZ, you can read a child with a cellular connection / video. The product appears to do something to make your life you do with all Competing better.Remember straight: Many of these spots were designed in a conference room, relaxation room and worked in the assessment of managers who see the points in total silence. Somewhere along the way, you forget that the public will make a lot of things, if you run into the bathroom, prepare food, or talk with friends. I keep forgetting people's attention and makes them what they do, the key to be unforgettable. Never assume that the audience will be glued to your every word.